You need to read more, aren't you commuting several hours a day? :P

Also, something I just thought of, WBN was very poorly advertised too, many people didn't know of it either. But because 1 million free books (with info on the now annual event) have been given out more people will become aware of it for next year. So it's not like everyone here knew about it either, I just found it originally through a Tweet on my feed from a publishing house I think ;)